Privacy Policy

Privacy Policy

Effective Date: 25 June 2025

Vitaleux (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://vitaleux.co.uk and make purchases through our online store.

1. Who We Are

Vitaleux is a UK-based company offering cosmetic products. Our website address is: https://vitaleux.co.uk.

2. What Personal Data We Collect

We collect and process the following types of personal information:

  • Identity Data: Name, title, and gender (optional)
  • Contact Data: Billing and shipping address, email address, and phone number
  • Transaction Data: Details about payments, orders, and products purchased
  • Technical Data: IP address, browser type, operating system, referring URLs, and device type
  • Account Data: Login information, preferences, and order history
  • Marketing & Communications Data: Preferences in receiving marketing emails or newsletters

3. How We Collect Your Data

We collect data when you:

  • Create an account or place an order on our site
  • Subscribe to our newsletter or email marketing
  • Contact customer support via email or web forms
  • Browse our website (via cookies and analytics)

4. How We Use Your Data

We use your personal data to:

  • Process and deliver your orders
  • Manage your customer account
  • Provide customer support
  • Improve our website and services
  • Send marketing emails (only with your consent)
  • Comply with legal obligations

5. Legal Bases for Processing

We rely on the following legal grounds to process your personal data:

  • Performance of a contract – to fulfill your order
  • Consent – for marketing and optional services
  • Legal obligation – to comply with UK/EU law (e.g., tax records)
  • Legitimate interests – to enhance our services and protect our business

6. Sharing Your Data

We never sell your personal data. However, we may share it with trusted third parties, including:

  • Payment providers (e.g., PayPal)
  • Delivery couriers (e.g., Royal Mail)
  • IT service providers (e.g., hosting providers, email marketing platforms)
  • Legal or regulatory authorities when required

Each third party is bound by data protection obligations in compliance with UK GDPR.

7. International Transfers

Your data is primarily stored in the UK or EEA. If we transfer your data outside of the UK/EEA, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses).

8. Data Retention

We retain your personal data only as long as necessary:

  • For legal, tax, and regulatory requirements (typically up to 6 years)
  • For customer support or resolving disputes
  • Until you delete your account or withdraw consent (where applicable)

9. Your Rights (UK GDPR)

You have the right to:

  • Access the personal data we hold about you
  • Request correction or deletion of your data
  • Object to processing or request data portability
  • Withdraw consent at any time (for marketing)
  • File a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, please email: customersupport@vitaleux.co.uk

10. Cookies

We use cookies to enhance user experience, analyze site traffic, and support essential website functions. You can manage your cookie preferences via your browser settings or our cookie banner.

See our full Cookie Policy for more details.

11. Data Security

We implement appropriate technical and organisational measures to protect your data, including HTTPS encryption, firewall protection, and secure payment gateways.

12. Changes to This Policy

We may update this privacy policy periodically. We encourage you to review it regularly. Changes are effective upon posting to this page.

13. Contact Us

If you have any questions about our privacy policy, contact us at:

Email: customersupport@vitaleux.co.uk
Website: https://vitaleux.co.uk